Jason Ice: SOULED OUT
WHERE: Ro2 Art - Downtown
110 N. Akard Street, Dallas, Texas 75201
WHEN: May 13 – June 11, 2011
Opening Reception: Friday, May 13, 7-10pm
Contact: Jordan Roth, 214-803-9575 – email@example.com
Ro2 Art is proud to welcome the return of artist Jason Ice to Dallas, with his new exhibition, Souled Out: Subliminal Thoughts on Public Display opening Friday, May 13 at our newly opened Downtown space, located at 110 N. Akard Street, between Main and Elm, on the ground floor of the historic Kirby Building.
This body of work has been created, with the main goal being that spray paint would eventually fade out of my work. I have always been viewed as a graffiti artist or a street artist when the fact is my work is not graffiti, nor is it street art. My work has a heavy influence of both types of art, but it can not be called that because my primary medium being spray paint. This body of work has also been created to change the perception of my work as an artist.
I do not believe this collection of work could have been created without me relocating to a new area. These pieces reflect the time I have had to myself without any other visual art or visual stimulation. As a local artist in Dallas, I was type cast into this role as a certain type of artist and I kept that label, constantly chasing shows and creating art for a show theme and continuing to work in the particular style I had been working in.
The new work is still very much like my other work, but it has evolved into something much more from my heart. I have been working very hard on improving my hand skills as a painter, rather than cutting stencils. With that, I continue to create art with no real message other than what I feel personally inside. Subliminally and subconsciously the messages are there for the viewer to find and take away the feelings they produce. These are my feeling for the audience to decipher.
These pieces began in my head and exploded onto the surfaces with so much love for creating art and spending my time tuning in my hand skills that the momentum has only grown. They started out as proving to myself that I still could draw and paint in a more traditional method rather than the current trend and look of street art. I needed to differentiate myself from artists that made stencils from photoshopped images. Personally, I find these pieces to be successful in meeting the challenge I originally set for myself when I chose to remove myself from my comfort zone to a new environment last year.
Jason Ice, May 2011
About Jason Ice
Jason Ice was born in San Antonio, Texas in 1977 and currently lives and works in Austin, Texas. He graduated from the Art Institute of Dallas in 1999 with a degree in graphic design. Working for a deccade as a product designer as the lead for Diesel Timeframes allowed him to mature as a designer which influenced his work as an artist. Jason began to show his work in group shows as a creative outlet from the life as a corporate artist and began to flourish in the Dallas art scene. It has been one year since Jason moved from Dallas to Austin. The goal for him was to refocus as a person and artist. He was looking for the opportunity to evolve and evaluate his work in a new mindset. When Jason first came onto the scene he was known for his street art style and heavy use of spray paint. He is proud that the new collection of work has extremely limited use of spray paint and how it is evolving. He has most recently had a solo exhibition at La Reyna, Austin (2011) for the first annual South First Art Walk and is a featured guest artist at the Austin Raw events where he perfoms live painting demos at the monthly showcases
About Ro2 Art
Mother-and-son partners Susan Roth Romans and Jordan Roth operate Ro2 Art, a full-service consultancy with a portfolio of arts management services, including artist representation, sales, marketing, consultation, curatorial, and events management; working with a diverse group of contemporary artists, most with ties to the North Texas Region. At present, Ro2 focuses on the exhibition and sale of work in all visual media, through a series of shows at various locations in the Downtown and Park Cities areas of Dallas.
The works will be on view May 13 through June 11, 2011. Please join us for the opening reception Friday, May 13 from 7 to 10pm at Ro2 Art's new exhibitiion space on the ground floor of The Kirby Building in Downtown Dallas, with entrance at 110 N. Akard Street. For more information, visit www.Ro2art.com or call Jordan Roth at (214) 803-9575.